ORIGINS
category:
Websites
services:
Websites
date:
2025
team:
Web Development, Graphic Design
Each project reflects our tailored approach — whether it’s helping a startup launch, scaling an eCommerce business, or reimagining user experience for a global brand.
Description & Defining
The Paintco Color Trends platform was designed as a digital showcase celebrating color as an emotional and cultural experience. Rather than presenting colors as simple swatches, the website transforms each palette into a visual narrative, connecting design, nature, and lifestyle inspiration.
Through immersive layouts, refined typography, and curated visual storytelling, the platform elevates Paintco’s color collections into an editorial experience that invites exploration and discovery.
Challenge & solutions
Elevating swatches into stories and emotions.
Presenting a large range of colors in a way that feels inspiring rather than technical, while maintaining clarity, usability, and bilingual accessibility for a diverse audience.
