
Each project reflects our tailored approach — whether it’s helping a startup launch, scaling an eCommerce business, or reimagining user experience for a global brand.
Paintco’s Decorative Paints range was positioned to balance aesthetics with performance. The content focuses on architectural value, durability, and versatility presenting paint not just as a finish, but as an essential element in shaping spaces. The visual and written language emphasizes modern interiors, urban projects, and long-lasting quality across residential and large-scale developments.
When performance becomes part of the design
The challenge was to communicate technical strength without losing visual appeal. We addressed this by framing Decorative Paints through architectural imagery and clear, confident messaging, highlighting durability, protection, and finish quality while keeping the focus on modern design and real-life applications